project

Brief:

Business Transformation

 

Client:

Integrated Diabetes Management Company - Australia

 

Scope:

A global leader in chronic disease care engaged TCC to support their Australian business in identifying alternate revenue opportunities after reimbursement changes to an Australian national services scheme put the market under significant downward pressure.

 

Through desk research, internal stakeholder engagement and a series of leadership and brand team workshops, the project delivered a 3-year plan to fundamentally transform the business.